My absolute favorite brand to sell as a reseller is Burberry. Why you might ask?? Well, for me, it sells very quickly and has an amazing resale value!! As with many luxury brands, it is highly replicated which can cause for confusion when finding it in thrift stores. I know that I have had times when I’ve stumbled across something that looks like a genuine “Burberry” piece but in reality, was not authentic. A few weeks ago, I found this children’s Burberry quilted coat and I immediately knew that it was authentic just by looking at. Again, you are probably wondering, “how?” With a very trained eye and knowing what elements to look for, you can be authenticating Burberry like a pro too! To help with some of the confusion surrounding authenticating this well-known luxury brand, I thought that for today’s post that I would show you some key elements to look for when trying to authenticate Burberry.
1. The Inner Tag
Every Burberry clothing item should have a “Burberry” tag on it. For example, this jacket has a Burberry tag by the neck. You will notice that the stitching is uniform and that the word “Burberry” is in uppercase and centered across the tag. Underneath the tag, you will find two additional labels: one tag indicating where it was manufactured and another indicating the size.
2. The Details
Another element to pay attention to is the details of the item. With this jacket, for example, I would pay attention to the buttons and the stitching. Notice how the buttons have the word “Burberry” on them twice? That is a big clue to me that this item is authentic. Additionally, take note of the stitching. Notice how all of the stitches are uniform and how the seams are neat? If this item was replicated, there would be lack of attention to details, specifically on the buttons and seams.
3. The Pattern
Burberry has a signature plaid pattern that can be found on most of their pieces and is recognizable from a mile away. To make it simple, the classic pattern is basically two sets of parallel red lines creating a red box. Within the red “box” are two sets of three parallel black lines that create a cross. You can see the pattern clearly above. If you see any other pattern, then there is a good chance that the item is not authentic.
4. The Inner Fabric Tag
The last item to look at is the inner fabric tag. Every Burberry item should have it (unless its’ been cut out of course). It should read “Burberry” on the top, then have the fabric contents below it. The tag will also provide wash instructions, in addition to, where the item was manufactured. On the back of the tag, it will have the item’s serial # and also reference to their London location.
